May 24, 2013

Have Fun Storming the Castle!

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Welcome to the Coach's Corner! Recently one of our authors shared the twentieth rendition of a query letter he had prepared to send to an agent. His is an epic novel; a real piece of literature. I was reminded how difficult it is to summarize a story—any story—in just a few lines. The author shared his frustration at the process and how … [Read more...]

Compelling Covers

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Before entering publishing full time, it was my pleasure to work for many years in advertising and marketing. A delightful career, the ad biz was frenetic and madcap, joyful and rewarding, highly creative and incredibly educational. Writing, designing, and producing a broad variety of printed items exposed me to new concepts, new technologies, new … [Read more...]

12/21/12 – The End of the (Publishing) World – Rejections Wanted!

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Welcome to the Coach's Corner! Wasn’t too long ago that large, traditional publishers held themselves to a higher, altruistic standard. They held the keys to publishing and controlled who was allowed the possibility of commercial success. Self publishing your own book was difficult and—for most folks—cost-prohibitive. “Big Publishing” … [Read more...]

Write Your Profitable Book Now! Don’t Believe the Myths!

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You want to make a difference in people's live, you are researching a topic and becoming an expert. You want to give your audience answers to their questions on your topic. You want to attract new clients, brand yourself or business, or maybe you want to write a novel to educate and entertain. You resist! You have doubts. It takes too long. You … [Read more...]

Creating Your Platform and Promoting Yourself

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Since platform and promotion has become so important today for selling books or getting a book deal with a publisher, the big question that many writers have is how do you do this?  How do you gain that visibility in a time when there is so much clutter from millions of self-published books and celebrity has become the coin of the realm? Here … [Read more...]

Content Marketing Assures Building Your Niche Authority

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Are you unsure of how to make yourself and your service well known, liked and trusted? Have you tried social media conversations without getting a bite or sales yet? If you are perplexed as to why what you're doing is not working, there's a reason – maybe several reasons. My 13 years online have taught me one thing. That books and blog posts … [Read more...]

As Long As It Takes

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Welcome to the Coach’s Corner! How long will it take you to realize your dream, complete your manuscript, have it professionally edited, designed, printed and published? “As long as it takes.” This is November, “National Novel Writing Month,” when authors and writers sometimes challenge themselves to join the NaNoWriMo bandwagon and … [Read more...]