I’m sure you can come up with all sorts of reasons for not starting your own business, the first, of many, being lack of money and uncertainty of its success. But no matter what the reasons are against starting a business, there are just as many reasons for starting one

Everyone knows that a hare is fast while a tortoise is slow. Aesop could have written this fable for small publishers. Small publishers should model their business plan after the tortoise in this tale; slow and steady.

Fact or Fiction: “The only reason to self-publish is because you can’t land a publisher.” Every time I hear that, I’ve gotta smile. The unspoken message, of course, is that the preferred route is to land a publisher. Well, call me crazy, but I disagree.

Over half of small businesses fail within three years of starting. Those are depressing odds for anyone considering starting—or having already started—a small business. Why are there so many failures? And how can you prevent your business from joining the list?

This is probably the number one question I get from the first time publisher. There is no easy answer, although the answer is certainly not none, as espoused by the POD publishing industry. If you are publishing a book, you need books, period. It’s just a matter of how many.

Besides the obvious, there are many more subtle differences between the two, not the least of which is the increased financial commitment. Modern digital printing technology has made it possible for an author to write a novel and print just a few copies of a pretty professional looking book for well under a thousand dollars.

Five Reasons to Self-Publish Your Own Book - Every March, book people across the country celebrate Small Press Month. While the term “small press” can refer to a modest-sized publishing company with multiple titles from various authors, it most often applies to self-published authors.