As the President of the Association of Web Entrepreneurs I help entrepreneurs create systems and automate their online businesses so that they can make more money and enjoy more freedom in their lives. To do this, I teach them only the most effective online marketing techniques, and article marketing is one of them. Here are my 7 favorite ways … [Read more...]

Marketing plans are great guides for business owners. And a book marketing plan is the specific tool you will use to find and create places to sell your book(s). Consider these six areas when developing your marketing plan. The Audience: Who did I write this book for? Make sure you narrow your focus and target specific groups. Try to … [Read more...]

As the president and founder of the National Association of Women Writers, I have had the pleasure of networking with, collaborating with, and learning from book publishers on a daily basis for the last six years. It has been an ever-changing, exciting, and passionate journey! My journey helped me discover 10 mindsets I believe every book … [Read more...]

Take Risks—Be willing to put yourself in uncomfortable situations (like speaking and selling) to market your books. Pretty soon—you won’t be uncomfortable anymore and you will be selling books. Accept Mistakes—Not everything you try will be effective. Some of the promotions you dream up will fall flat and others will be very effective. … [Read more...]

7 Mental Marketing Principles for Authors and Solo Professionals by Sheri McConnell—President of the National Association of Women Writers 1. Try new things. It is crucial that you stay involved in your industry and network with other professionals. You will learn the techniques that really work and build phenomenal long-lasting … [Read more...]

7 Mental Marketing Principles for Authors and Solo Professionals by Sheri McConnell—President of the National Association of Women Writers 1. Try new things. It is crucial that you stay involved in your industry and network with other professionals. You will learn the techniques that really work and build phenomenal long-lasting partnerships … [Read more...]

Why InfoMarketing IS The Best Technique You Can Use To Sell Your Books By Sheri’ McConnell—President of the National Assn. of Women Writers What is InfoMarketing? InfoMarketing is the use of information in a marketing vehicle. To be effective—your vehicles need to be easily accessible and useful to your target market. Some of these … [Read more...]