February 4, 2012

About Phil Whitmarsh

My name is Phil Whitmarsh. I wear a couple of hats at Self Publishing, Inc. Like Bob & Michael, I’m a Book Coach, helping authors plot out and navigate their self publishing journey. I’m also our Book Marketing Coach, providing specialized guidance to help authors improve their marketing efforts to best reach their audiences and publishing goals. With over 15 years providing marketing support to specialized manufacturers and several national nonprofit organizations, I bring diverse marketing experience to the mix. After several years in the publishing industry—having started out with one of the “big three” Vanity Press Publishers—joining Self Publishing, Inc. was a natural progression in my goal to help writers find their voice and discover the best ways to share their ideas and stories in the marketplace. I look forward to helping you realize your publishing dreams.

You can reach me at 800-621-2556, ext. 5464, or at phil@selfpublishing.com. Like so many of the RJ Communications staff, I keep a four-legged colleague close by, a 3-year-old Shiba Inu named “Cayenne.”

It’s Not the End of the World

smsandcastle

The fortune cookie read, “you will find success this year.” Where will success be found? When will I find it? Will I find this “success” before the predicted end of the world next December? I don’t buy it. Any success worth finding is worth earning. This goes for all of us here at selfpublishing.com and it goes for all of the … [Read more...]

Chicken or the E-gg? Five Points About Print vs. E-Book Editions

whistle1best

Welcome to the Coach’s Corner! If you have your ear to the self publishing blogosphere, you’ve heard the constant buzz on the subject of publishing printed books vs. e-books. If you’re going to self-publish a book this year, there are five points you need to consider as you consider your publishing options. Tangible products have immediate … [Read more...]

Six Confounding Bits of Misinformation

whistle1best

Welcome to the Coach’s Corner! This issue’s column is for those of you who have goals of commercial success with your self-published book. If yours is a “friends and family” project, you might find some of this helpful, too. To be successful your book has to be exceptional. With the explosive expansion of self publishing options, it’s … [Read more...]

Three Points About E-Books

2819-kindle-22

Chances are, if you’re thinking about publishing and printing a book, you’re probably wondering whether or not to publish an e-book edition of it, too. As the publishing industry continues to change and everybody’s hyped about e-books taking over the world, here are three important points to remember. 1. Printed books are still the norm. … [Read more...]

The Top Five Reasons Why It’s Great To Be A Publishing Elf

whistle1best

The holidays have arrived. It’s again time to reflect on things we’re thankful for, on ways we give to others, and on hopes for the coming New Year. At www.selfpublishing.com, we’re reminded daily how important our place is in the publishing industry. We have the good fortune of being like Santa’s helpers throughout the entire year. Here … [Read more...]

Voice Recognition Software: Bitten by the Dragon

whistle1best

Welcome to the Coach’s Corner! I recently purchased a voice recognition software program to aid in the word processing of some creative writing. My goal was not necessarily to create an error-free document, but to quickly get some lengthy thoughts down in the form of a first draft. The program I chose claims that you don’t have to go through … [Read more...]

Can I Have My Book By Christmas?

whistle1best

Welcome to the Coach’s Corner! It’s officially autumn. We’re starting to field calls and e-mails asking that important and sometimes panicked question: Can I have my book by Christmas? Possible? Yes. Necessary? Not at all. Is your manuscript ready? Whether it’s taken you several weeks, months, or even years to complete your book, … [Read more...]