ATTN: Vets…Don’t leave it to the historians. Have a story to pass on? There is no time like the present to tell it – When I was a boy, I remember the day the last Civil War veteran passed away. From that day on, it was up to the historians, not the veterans, to tell the story. The lone surviving WW1 vet, Frank Buckles, is 108 years old and … [Read more...]
You might be hearing about the mid-month promos from “self-publishing” company X, Y and Z. Twice a month they’ll hit you up with e-mail. “Half price?” How is it possible to discount a package or product price by 50%? a) When the real value allows for acceptable profit even when deeply discounted. b) When there’s incentive on the … [Read more...]
After having their writing professionally edited, some authors may have reactions such as: My editor doesn’t get me. My editor doesn’t understand what I’m trying to do in this manuscript. My editor made these edits because she is personally opposed to my message. My editor rushed through the manuscript and missed the point I was … [Read more...]
Vol. 2- The #1 Rule of Sales Hustle- verb; to act aggressively especially in business dealings. Hustler- noun; an enterprising person, someone determined to succeed, a go-getter. Selling is like engaging in battle. In this battle, there are two opposing sides. Each side has its own objective. Your objective is to receive a desired amount of … [Read more...]
So, after doing extensive work in the background, you’ve successfully marketed yourself to the media, and now a television or radio station is interested in interviewing you…congratulations! It’s up to you give the best possible interview you can. We advise our clients to “own the experience” and really knock the ball out of the park … [Read more...]
When most authors think about producing an audio for their books they think about recording a verbatim copy of their books in audio form. They will sit in front of a microphone and READ their written material into an audio device. For many fiction authors this is a great choice. For NON fiction authors I think it is the WRONG way to go. Non … [Read more...]
1. What happens in print stays in print. You spent lots of time with us making sure your chapter header was that fancy font, and your text looked this way and that . You were real specific about paragraph indents and spacing too. Maybe we suggested some fancy scene dividers. Now its time to give all that up. Your ebook will look whack! If you feel … [Read more...]
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