How is it possible to sell your own self-published book with 692.3 million books reported by Nielson BookScan as being sold in 2007? This is a 5% increase from the previous year. It has been reported by Publisher Weekly that the internet is the dominating factor when it comes to bookselling. In 2007, 35% of book purchases during the nine-month … [Read more...]

Many people, whom I meet at networking meetings, have an idea for a book. I ask them to tell me about it and they usually go into a small diatribe about character, action, plot and location without ever convincing me of the business proposition. When I ask them, “Why would a person want to buy your book?” they look at me puzzled and often get … [Read more...]