Over the past year, thousands of you have read my articles on a variety of aspects of self publishing. Today is the 65th Anniversary of the attack on Pearl Harbor. I ask that you take the time you would have spent reading my article and visit with some of the men and women who gave their lives this past year in service to their country. Thanks for … [Read more...]

“I have a great book, but I can’t seem to get the attention of journalists!” is a lament I hear over and over again. Here are five surefire ways to get more consistent media attention from journalists: Know which publications to pitch. Don’t send out press releases or emails to publications without knowing which publications you’re … [Read more...]

There is a unique way to trap monkeys in the islands of the South Seas. The natives drill a small hole in a coconut, hollow it out and fill it with rice. Once a monkey puts its hand in the coconut to get the food, it cannot remove its clenched fist. Refusing to let go of their prize, the monkeys are unable to escape. Publishers can get caught in … [Read more...]