Stop promoting your books as story ideas When I speak to groups of authors and small publishers throughout the U.S. and Canada, they look at me dumbfounded after I tell them the Number One thing they must do if they want more media attention for their books. They must stop pitching the books as story ideas. Immediately. With an estimated … [Read more...]

7 Mental Marketing Principles for Authors and Solo Professionals by Sheri McConnell—President of the National Association of Women Writers 1. Try new things. It is crucial that you stay involved in your industry and network with other professionals. You will learn the techniques that really work and build phenomenal long-lasting partnerships … [Read more...]

Amateurs Recently I had a conversation with a friend of mine. She is a former, highly successful model who is now building a highly successful network marketing business. As we are both entrepreneurs, we talk a lot about our businesses, we egg each other on, give each other advice, commiserate... My … [Read more...]

Five Things Your Publisher Won’t Tell You There are many, many good reasons to seek a large publisher for your book. But there are also many reasons why writers, who’ve danced in jubilation at landing a big publisher, aren’t laughing anymore even just a few months after their book comes out. You can get more information on your other … [Read more...]

At noon on Friday June 3rd the first weekly Pod Cast of WBJB Publishing Basics Radio - Helping you Navigate the Self Publishing Minefield will be aired at www.wbjbradio.com Give your eyes a rest and listen to my first interview with subsidy press insider, David Maturo former VP of Finance of Xlibris. If you like reading this Ask Ron column, … [Read more...]