Four Benefits of Joining a Publishers Association “Why should I spend my money to just be part of a group?” This was the response I received when I asked my friend if she was planning on joining a professional organization that I belonged to. Sadly, many individuals hold this sentiment, seeing membership fees for a professional association as … [Read more...]

The Gift of Asking My daddy died in my arms and changed my life forever. With his dying breath, he told me he had lived his dreams and was dying a happy and peaceful man. This started me on a mission to encourage others to find their passion. His words kept resonating in my head, but I wasn't sure how to start. At first, my sadness and grief … [Read more...]

Feature Article: Sales Tips I Learned from My Cat I love my cat. Her name is Ms. Kitty. She was named after Mr. Cat, who died 11 years ago, and after Amanda Blake of “Gunsmoke” fame. Ms. Kitty and I just celebrated our birthdays. She’s 11. I’m... well, I celebrated a birthday, too. Those of you who … [Read more...]

Why InfoMarketing IS The Best Technique You Can Use To Sell Your Books By Sheri’ McConnell—President of the National Assn. of Women Writers What is InfoMarketing? InfoMarketing is the use of information in a marketing vehicle. To be effective—your vehicles need to be easily accessible and useful to your target market. Some of these … [Read more...]

Five Things Your POD Subsidy Publisher Won’t Tell You There are several good reasons to consider POD/subsidy publishers. But there are also many reasons why they’re not the most appropriate choice for most book projects. Below are five things your POD subsidy publisher probably won’t tell you. (For more information on your other … [Read more...]

What does the Battle of Normandy and a successfully self-published book have in common? No I haven’t lost on this one. I think you’ll find the answer interesting. Believe it or not, fighting a battle and publishing a book have a lot in common. In order to be successful at either, you need to follow certain general rules. In battle they are … [Read more...]

Put Off Your Procrastination One reader recently wrote, “I have one major problem. I can't keep a deadline. I don't just miss deadlines by a few days or weeks, but by months! What am I doing wrong?” Have you ever felt like that? If so, you may have felt so overwhelmed that you didn’t do anything. There are several things you can do to keep … [Read more...]