Archive for April, 2005

To the Ambitious Minister:

Monday, April 11th, 2005

Use the Tools You Already Have - I had an unexpected visitor in my office between classes yesterday. A minister that I have known since moving to West Texas stopped by after a meeting to just say “hello.

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Sheri' McConnell

How-To Get Ahead In The World Of Publishing

Monday, April 11th, 2005

I love networking with potential customers, organizations, and yes, even vendors. It is fun to share what you learn…

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David Leonhardt

There Should Be More to your SEO Consultant Than Rankings

Monday, April 11th, 2005

Perhaps one of the biggest misconceptions in SEO is that ranking at Google and Yahoo is all that counts in search engine optimization.

Filed under: Internet Sales And Marketing, Publishing Basics | No Comments »

The Anatomy of a Self Published Best Seller

Monday, April 11th, 2005

It’s been almost ten years since Dawson Church, of the Author’s Publishing Cooperative, had a best selling author. The last was, Robert Kiyosaki’s Rich Dad Poor Dad. But he has a new author, Bruce Lipton, and his self published book “The Biology of Belief” is taking off. We talked with Dawson about what they are […]

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Fern Reiss

Get Into Libraries: Library Approval Plans

Monday, April 11th, 2005

Library Approval Plans are a way to get thousands of libraries to buy your book—automatically. Here’s how it works:

Filed under: Book Marketing, Publishing Basics | No Comments »

Brian Jud

Use Your Sell Phone to Increase Sales

Monday, April 11th, 2005

There are many cases in book marketing where you have to call people to persuade them to accept a position in your favor. This could be with a publisher, agent, or a distributor. And you can use the phone for performing research, arranging media interviews, following up, networking and prospecting.

Filed under: Publishing Basics, Sales And Marketing | No Comments »

Ron Pramschufer

Will I be able to get my book on Oprah?

Monday, April 11th, 2005

Yes, it’s possible but there are five conditions.

Filed under: Book Marketing, Publishing Basics | No Comments »