Life and work continue, even in the summer! If it’s too hot, then your prospects will be in their nice, air- conditioned offices—where you should be, too, making calls. If it is a beautiful day, some people may be out. The rest will not.

Know When It Is Time To Eliminate Responsibilities. Feeling stressed lately? Too many to-do’s on your to-do list? If you are doing too much for too many people—you must eliminate some of the stress in your life.

What if there were a way to make your title known to every potential buyer–for free? There is, and it is called word-of-mouth advertising–people talking to people–the most inexpensive and productive way to spread the word about your new titles.

Can you become a millionaire selling $20 books? Consider Canyon Ranch. Canyon Ranch is a deluxe spa in the Berkshires of Massachusetts. It serves gourmet meals, offers wonderful exercise and healing classes, and charges high prices.

Guidelines for formats, and placing appropriate content. One of the most cost-effective ways to “get the word out” about your new product or service is to use a press release. Basically, this is a brief announcement directed to the media (magazines, newspapers, TV, and online sites), which describes something which is newsworthy.

This month we asked the Executive Director of the Publishers Marketing Association, Jan Nathan to help us understand who is making money in publishing, what they are doing and how long it takes. The PMA’s membership includes more than 3,800 publishers so her insights are based on a broad sampling.
www.jackstreet.com./jackstreet/rr.janNathan.jbz.cfm

While most authors realize that the Internet is a good way to sell books, few understand how to do it. It’s all about “keywords”.