February 7, 2012

The Double-Edged Sword

The Double-Edged Sword By Tony C. Caputo I've had the privilege of spending some time and working with a world-renowned author named Harlan Ellison. If you don't recognize the name he's written over 60 books including Angry Candy and the upcoming paperback version of Deathbird Stories and dozens of screenplays and teleplays for film and … [Read more...]

Turning words into sales

Turning Words into Sales In my twenty plus years as a broadcaster, both, as a host and a guest and with the eighty to ninety authors I interview a month; I have noticed a pattern while doing my own syndicated show. Many of the authors were good guests, articulate and grounded in their subject matter but, they were lacking in one area … they … [Read more...]

What You Should Know About Ghostwriters

What You Should Know About Ghostwriters By Barbara Munson, Munson Communications Becoming an author is one of the most satisfying experiences you can have. Your book is your legacy to the world, a permanent expression of you, your ideas and your story. Yet many books aren't getting written because of the misconception that becoming an author … [Read more...]

Ignorance Is a Long Way from Bliss

Director's Desk Ignorance Is a Long Way from Bliss Jan Nathan, Executive Director, PMA March, 2004 There’s a question that clicks into my brain so many times when I’m speaking with people on the phone each day. Whether I’m offering advice or hearing about problems for which I have no solutions, what I want to ask them is, What did you … [Read more...]

Getting Readers to Come to You

http://www.jackstreet.com/jackstreet/rr.directsales3.cfm … [Read more...]

Why Companies Will Buy Your Books

Why Companies Will Buy Your Books By Brian Jud Publishers seeking sales in non-bookstore markets often think only in terms of selling to retail outlets such as discount stores, warehouse clubs, airport stores or gift shops. However, there is an often-overlooked segment made up of buyers that frequently purchase books in large quantities, pays … [Read more...]

Did you see the front page article in the Media Section of the New York Times last month about subsidy publishing?

When is BooksJustBooks.com  going to offer more book marketing programs to help small publishers sell books?  Offering programs is easy.  Offering programs that work is a bit harder.  I am happy to announce that we have formalized an agreement with Emmy winning news reporter,  talk show host and radio personality, Errol Smith, to offer author … [Read more...]