Is Online POD Publishing a Good Way to Self-Publish? We run into many new "publishers" these days. With the proliferation of digital printing technologies and Print-On-Demand (POD), many new companies have sprouted up (anyone remember SPROUT?) These companies offer many different combinations … [Read more...]

Building Trust Everyone likes to be respected and listened to. If you want to be successful in publishing you’ll need to build an attitude of trust. People want to be around and work with those who are sincerely interested in them. By honestly caring for your authors, employees, … [Read more...]

Special Sales: The Buck Starts Here Brian Jud The term special sales is commonly used to describe revenue opportunities outside of bookstores. Tales of corporations buying hundreds of thousands of books whet our appetites and generate visions of grandeur. However, after spending fruitless … [Read more...]

Publishing your book is the easy part. The big hurdle is getting them into the hands of readers. Ron Pramschufer has been in the book publishing business for over 30 years and explains how book distribution works, why book distribution has become so difficult and more importantly how … [Read more...]

The Publishing Game Presents... POD Until now, I’ve recommended that POD really isn’t ideal for most books. POD (which stands for Print-on-Demand) publishing is the denigrated vanity publishing of yesteryear dressed up in the Emperor’s New Clothes. Though … [Read more...]

Print on Demand: A method of printing or a form of distribution? RJ Communications introduces Thor Distribution. It’s all about availability.Print on Demand – This is certainly a phrase that has been bantered around a lot lately. George Orwell would have loved this phrase (along … [Read more...]