http://www.jackstreet.com/jackstreet/RR.Newbookmodel-JBZ.cfm … [Read more...]

The Great Library Experiment Libraries buy thousands of books (and can make you thousands of bucks.) But some book experts say if your book isn’t one of the select few reviewed by Publishers Weekly, BookList, or Library Journal, you won’t be able to sell to … [Read more...]

Mine Your Own Business By Brian Jud How do you plan for the future? How many books should you print? What income might you anticipate in the next year? From which customers will this revenue be derived? Wouldn’t it be great to know the answers before you commit to a print run, calculate your annual budget … [Read more...]

Everyone Judges a Book by its Cover And what you can do about it Like it or not, no one reads the book before he or she makes a buying decision. Consumers do not read it in the store. Sales reps only carry book covers and jackets to show store buyers while wholesalers and distributors say “just send us … [Read more...]

Editorial: The First Step in Book Marketing When I started as a publisher, people used to tell me to publish what you know and like. It all sounded naive. But I think it’s true: you have to publish books you feel passionately about. — Neil Ortenberg, publisher, Thunder’s Mouth Press The first step in … [Read more...]

When is a good time to use Microsoft word to lay out my book?Simply put… Never!! To put it another way, Microsoft anything does not work very well with any printing process with the exception of your desktop printer. Bill Gates started off as a computer geek, not a commercial book printer. Word and Word Perfect are … [Read more...]